
Gifts I Thought Were Cool, As A Kid
It’s that time of year again! Presents! It might surprise you (not really) that I had a really nerdy wish list as a kid. I stand by most of my requests, but there are definitely a few items from my wish list that cause me to wonder, “what was I thinking?” I’ll share this once, ...

McDonald’s Survey: 5 Reasons I’m Not Lovin’ It!
McDonald's is the epitome of fast-food and uses a quintessential restaurant survey. That doesn't mean they got it right. I’ve served up 5 lessons for you, no purchase necessary.

GREATER Practices for Live Chat Support
Live chat support continues to grow in popularity with customers and service providers, but chat has its own nuances and challenges that make it different from other channels. Learn how to to make your chat GREATER than the competition.

Rules for Using Your Customer’s Name
Using customer names is the most simple form of service personalization, but it can go wrong. Here are five simple rules to use customer names effectively.

What Comes Before “The One Number You Need To Grow”
About six months ago, the survey that I’ve been working on for almost two years went live. It’s the first step toward revitalizing our Voice of the Customer program. In the beginning, I recognized that capturing actionable data will be very challenging and essential to gain traction. The old survey had been stagnant for about ...